CRYPTO NOMAD

In a word: branding. As a brand, both through their own efforts and through sheer luck, Google has been able to position itself as the #1 online brand in the US according to Forrester Research. Others among the top ten, including Yahoo, Amazon, Facebook and Microsoft, have generated some of the same emotional responses from their fans. The top ten brands (note that respondents selected two from ..

코인관련 2009. 11. 23. 20:44

Who doesn't remember the 1979 Coke commercial featuring the Pittsburgh Steelers 'Mean Joe Greene'? Yeah, the one where he guzzles a Coke and in appreciation (instead of a major burp) tosses the kid his game jersey to the line of 'Hey kid, catch'. Oh how this delighted TV viewing audiences for what seemed like forever. The commercial won all kind of awards and is noted as one of the most popular ..

코인관련 2009. 10. 25. 20:27

Football season is now upon us and already the college football faithful have been treated to some unbelievable games. Fresh on all of our minds is the major upset that Appalachian State pulled off against powerhouse Michigan. The headline pretty much said it all: 'One and Done'. That's a powerful headline and it sums up the situation for Michigan very well - they played one game, lost it and wi..

코인관련 2009. 10. 25. 20:26

It's amazing how much we put up with in this world that simply isn't worthwhile. Take advertising for instance. How many times have you been offended by advertisers making wild assumptions about your preferences? Do they really know you? And what about bombarding you with unwelcome messages over and over again? When you've had enough, it seems a sign like this may be appropriate: Wouldn't it be ..

코인관련 2009. 10. 25. 20:25

As if the Super Bowl wasn't enough, Denny's stepped up to the plate and smacked one right out of the park...or was it through the uprights?! Through their :30 second advertising spot during the Super Bowl, Denny's promoted their free Grand Slam breakfast at all US restaurants from 6AM till 2PM on the Tuesday following super Sunday. Great idea? You bet. During this economy? Brilliant. Sure, Super..

코인관련 2009. 10. 25. 20:25

Yep, it appears Denny's is at it again. They must be on to something that is working. A new advertisement is launching to promote another free meal for their Grand Slamwich. As they did during the Super Bowl ad, Denny's will be offering a freebie to those who bring a friend who could use a good meal. The idea is to promote 'acts of kindness'. A good idea, no doubt, and one that will continue to ..

코인관련 2009. 10. 25. 20:24

Pitchman Billy Mays revolutionized direct response advertising via his unmistakable commercial presence that always opened with “Hi, Billy Mays here…” He became the icon of direct response television commercials and infomercials. What’s interesting is the effectiveness of his pitches that resulted in the sales of millions of dollars of product. This brings up the question: was Billy Mays really ..

코인관련 2009. 10. 25. 20:23

One of the biggest challenges for small businesses who want to market using social media is capacity. crowdSPRING is a small business - there are only 10 people on our team - so we understand this challenge well. You must decide whether social media makes sense for your small business. There is no universal answer. In this two part series (part 2 will be published in a few days), I’ll offer 10 s..

코인관련 2009. 10. 25. 20:15